BrandOS
Apply for early access to BrandOSApply for access

BrandOS tells you what's actually
working in your marketing,
and what to do about it.

It compares what advertising platforms report with your actual Shopify sales, so you can see what really changed and whether it made a meaningful difference to the business.

Because BrandOS does not run your campaigns or control your budget, it can judge the results independently.

Automation runs the campaigns. BrandOS helps you judge the results and stay in control.

Free for 4 weeks. No credit card required for trial
BrandOS creative health cards showing which products are still carrying growth, starting to soften, and where dependency risk is building.
The Problem

Automation has made marketing easier to run, but harder to read.

Meta, Google and AI tools now handle more of your marketing. Campaigns launch faster, budgets adjust automatically, and creative is tested at greater speed.

But each platform still reports performance and success on its own terms.

The result is more data, more alerts and more activity, without certainty about what is genuinely working.

What should you scale? What should you pause? When does a creative need replacing?

The challenge is no longer accessing more data.

It is knowing what is real, what matters, and when action is actually justified.

The Solution is BrandOS

BrandOS tells you what's actually working, and what to do about it.

Your marketing platforms are built to optimise campaigns. BrandOS is built to independently check whether that optimisation is producing real business results.

It compares platform reported performance with your actual Shopify sales, filters out the noise, and shows you:

what is genuinely driving sales

what needs your attention

what can safely be left alone

Because BrandOS does not run your campaigns or move your budget, it remains independent from the systems it evaluates.

Automation runs the campaigns. BrandOS helps you understand the results and stay in control.

How BrandOS works: marketing activity, platform signals, BrandOS verification, independent judgement, and a clear answer.
Why Now?

You did not lose control overnight.

It happened one step at a time.

The platforms now run more of your advertising than you do. The result is more noise, fewer controls, and less idea of what is really working.

2021
Tracking breaks
iOS privacy changes make attribution and targeting harder to trust.
2022
The machines arrive
Advantage+ and Performance Max move more decisions into platform automation.
2024
Automation by default
Meta's Andromeda starts deciding which ads enter the auction faster and with more AI-driven personalisation.
2026
Controls keep disappearing
Muse Spark and agentic shopping push Meta AI deeper into discovery, creative, messaging and commerce
Today
BrandOS
The independent control layer that helps brands cut through noise and decide with confidence.

The platforms took control. BrandOS helps you take it back.

Creative Intelligence

Know when your creative is starting to decline.

BrandOS checks attention, spend dependency and Shopify response to show which creatives are still working, which are weakening, and what needs replacing next.

  • Spot fatigue early.
  • Reduce creative dependency.
  • Refresh before performance drops.
Your creative portfolio
3 active creatives carrying spend
Updated today
Still carrying growth
Blast Berry Launch
Attention Holding
Clicks Strong
Store response Strong
Spend share32%
Strong and climbing — keep scaling.
Keep scaling
Starting to decline
Classic Flavours
Attention Down 11%
Clicks Down 16%
Store response Flat
Spend share21%
Early fatigue signs — refresh before performance weakens.
Refresh creative
Dependency risk
Sugar-Free Soda
Attention Holding
Clicks Strong
Store response Strong
Spend share47%
High performer, but dependency risk is building.
Watch dependency
Creative engine statusWatching

One winner is carrying 47% of spend. Attention is stable for now, but replacement supply is thin.

Creative Forecasting

Know what your creative engine needs next.

BrandOS monitors your creative engine and shows you when to prepare new creative, before performance comes under pressure.

Know how much runway your current winners have.
See if fresh creative is arriving fast enough.
Get a clear recommendation on what to prepare next.
Creative forecast
Updated 2 July 2026
Runway is declining
Prepare new creative soon to stay ahead of pressure.
12days
30+ days15 days0 days
3–5 new creative concepts in the next 10 days.
What BrandOS seesCurrent read
Spend carried by top creative47%
High concentration
Fresh creatives reaching delivery2 / week
Below ideal
Creatives beginning to weaken3 / week
Rising
Time to typical decline12–16 days
From current trend
Campaign-specific forecast · Directional, not a prediction of individual creative performance
Ask BrandOS

Challenge every
recommendation.

See what changed, what supports the call, and what would change it.

Evidence behind the call
See the store, spend and creative signals behind each recommendation.
What changes the decision
See what BrandOS is watching that could strengthen, weaken or reverse the call.
Grounded in your own results
Answers come from your real numbers, not generic AI.
This week's recommendation
High confidence
Increase spend by 10% on the strongest campaign
Why this recommendation?
BrandOS answer

Sales are steady, spend is controlled, and the trend has held for 9 days.

Sales steady Spend controlled 9 days stable
What would change this call?
BrandOS answer

If demand softens, delivery slips, or the trend breaks, BrandOS would hold this back.

Demand softening Delivery instability Trend break
Why BrandOS

The problem is not more data.
It is knowing what to trust.

Automated marketing creates more signals, more movement and more recommendations. BrandOS helps you separate what is real from what is noise.

01CONFLICTING NUMBERS

Every platform claims the sale.

Meta, Google, GA4 and Shopify often report different versions of the same result.

BrandOS checks platform claims against Shopify and shows whether the commercial result supports them.

02HIDDEN AUTOMATION

More of your budget moves automatically.

Advantage+ and Performance Max make more decisions while showing brands less of what changed.

BrandOS judges the outcome independently rather than relying on the system that made the change.

03CREATIVE DEPENDENCY

One creative is carrying the whole campaign.

Automated delivery can push most spend into one winner, leaving the campaign exposed if it weakens.

BrandOS shows how dependent each campaign is on its top creative and whether a credible replacement is emerging.

04CREATIVE PRESSURE

You find out too late when a creative is weakening.

By the time performance drops, the next wave of creative may not be ready.

BrandOS shows runway, dependency and supply pressure so you know what to prepare next.

05REACTIVE DECISIONS

Short-term noise pushes brands into unnecessary changes.

A weak day can trigger a pause, budget move or creative reset before the pattern is proven.

BrandOS waits for enough evidence and treats Hold or leave alone as valid decisions.

06NO ACCOUNTABILITY

Most tools never check whether their advice was right.

Recommendations disappear into the next report, with no verified record of what happened afterwards.

Outcome Memory records and later grades every eligible call, including the misses and the Holds.

BrandOS gives brands a clearer answer.

What is genuinely working. What needs attention. What should be prepared next. And what can safely be left alone.

Pricing

Priced per brand, never on your spend.

Every plan includes the full BrandOS system; business health, weekly brief, creative intelligence and AskBrandOS

Launch offer · limited places. Join early and keep your founding rate for the life of your subscription. Standard pricing applies once the cohort closes.
FOUNDER
£99/ month
founding rate · standard £249
One brand

For a founder who wants clear answers.

  • Daily business health
  • Weekly brief + 5 priorities
  • Creative health monitoring
  • The record: every call, graded against your sales
  • Ask BrandOS
Most popular
GROWTH
£249/ month
founding rate · standard £449
One brand · with forecasting

For a growing brand using BrandOS to plan creative and time decisions.

  • Everything in Founder
  • Creative forecasting + runway
  • Broader creative & signal coverage
  • Priority signal checks
SCALE
£549/ month
founding rate · standard £749
Up to 5 brands

For operators and small agencies managing multiple brands.

  • Everything in Growth
  • Up to 5 brands
  • Portfolio-level view
  • Advanced surfaces as released
ENTERPRISE
Custom
Priced on brands and infrastructure, never spend
Agencies & portfolios

For agencies and larger portfolios needing independent governance.

  • Everything in Scale
  • Unlimited brands
  • Dedicated data infrastructure
  • Governance & verification access (early)
  • Dedicated support

Includes Shopify, Meta, Google Ads and GA4. Monthly billing, no contract, cancel anytime. Founding rates are locked for the life of your subscription. Early access is application-only while we onboard our founding brands.

Connect your store today. Know what needs you tomorrow.

BrandOS works across your Shopify, Meta and GA4 data, checks it against your real sales, and gives you a calm, evidence-backed view of what matters most for your brand. Connect your store to start.